Commission rates vary and are always negotiable. This calculator uses 2.5% as an example for comparison purposes only.
Listing agent commissions are typically calculated as a percentage of your sale price. The higher your home sells for, the more you pay—even if the work is the same.
But what are you paying for?
The same MLS listing. The same Zillow syndication. The same photography. The same lockbox.
The commission structure was designed when agents had exclusive access to information. That's no longer true. You can see comps. You can see days on market. You can see which neighborhoods are moving.
What you actually need is execution—not a percentage of your equity.
Your home on MLS, Zillow, Redfin, Realtor.com, and 100+ sites within 24 hours.
25+ HDR photos that make buyers stop scrolling. Included, not upsold.
Data-driven pricing based on current market activity—not gut feelings.
Full negotiation, inspection coordination, attorney communication, and closing management.
Scheduled through ShowingTime with secure lockbox access. You approve or decline from your phone.
You work directly with me. No hand-offs. No call centers. No teams.
I only take listings I believe will sell. If your pricing expectations don't match the market data, I'll tell you before we sign anything. My job is to get your home sold—not to collect a fee and hope.
No catch. No hidden fees. No "premium packages." $1,995 covers everything listed above. The only additional cost is the buyer's agent commission, which you control (typically 2-2.5%).
You get the same service. The difference is I've eliminated the parts that don't sell homes—fancy office space, bloated teams, marketing that's really agent self-promotion. What's left is execution.
Because I define value differently. The value of selling your home isn't based on a percentage—it's based on how well the problem gets solved. Price correctly on day one. Leverage buyer momentum. Don't leave money on the table.
You built the equity. I'm just here to help you unlock it. That's worth a flat fee, not a percentage of your life's work.
Some sellers want daily check-ins. Some want to be left alone until there's an offer. I adapt to you. But if you're looking for someone to validate a price that won't sell, I'm not your agent.
30 minutes. We review your home, your timeline, and your price expectations. If it makes sense to work together, we move forward.
I'll walk through your home and give you a shot list for decluttering and staging. Then professional photography, typically within 5 days.
Your listing hits MLS and syndicates everywhere within 24 hours of photo delivery. Showings start. You control access through the app.
I handle negotiations, coordinate inspections, communicate with attorneys, and manage every detail until you hand over the keys.
Not sure if you're ready?
Start with the Chicago Seller Report. See what's actually happening in your neighborhood before you talk to any agent—including me.
Get the Free Seller ReportI'm Matt McMahon, and I got tired of watching sellers pay a percentage of their equity for work that doesn't require it.
The listing process hasn't changed much in 30 years. What has changed is the value agents actually provide—and it doesn't justify the cost anymore.
Most agents won't tell you when your price expectations don't match the market. I will.
Net Gain exists for Chicago sellers who want execution, not theater. If that's you, let's talk.
Most listing agents charge a percentage of your sale price. We charge $1,995—regardless of what your home sells for.
You get the same MLS exposure, the same syndication, the same professional representation. The only difference is how much you keep.